Video: MTV's Holocaust Spots
By Rizzuto

Sun Apr 06, 2008 - What the hell is the point of these ads? On a personal level, I find this spot to be unbelievably offensive and shameless. This isn't the first time that MTV has used fear tactics, we all remember their Rock the Vote draft card scare. How much do you want to wager that once the sh*t hits the fan with these tasteless ads, their defense will be "We're just trying to get people to think"?

My question...think about what? That we're on the verge of some kind of totalitarian, police-state nightmare? Give me a break.

Even Derek Beres over at HuffPo seem to be confused as to the point of these ads.
A recent series of commercials produced by MTV's youth networking website, Think MTV, poses an interesting conundrum to the modern television viewer. Using the Holocaust as the backdrop for what could befall America if we are "not careful," the 30-second spots questions the integrity of the network for using an example that remains fresh in the memories and minds of a culture. Which seems to be exactly their point, if they have one.
He continues:
Youth culture, for sure -- and that's exactly who these commercials are geared toward. It's an insider's joke, a "hey, heads up kids" PSA from your ol' pal; it's the updated version of the mid-'90s slogan/chant, "Fuck you I won't do what you tell me." The difference, of course, is that Zack de la Rocha had little corporate support when that song was recorded, and ended up using the system he raged against to bullhorn his words around the world. In this case, MTV is taking the initiative to say ... well, I'm not quite sure what they're saying.
Contact the Anti-Defamation League and bring this trash to their attention.

h/t The News Junkie






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Comments : 1 Comment

mfee01 commented, on April 7, 2008 at 7:16 a.m.:

Better than contacting the A.D.L email Mtv thanking them for exposing Obama like that and the ad will be off air in 2 hours. They wouldn't want it being taken as an anti Demarxacrat ad and if people see it that way they will remove it.